Agenda SCREENAGE 2023 November, 2023 |
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9:00 AM | Networking & Registration |
10:10 AM | Welcome Address Nawal Ahuja, Co-Founder, exchange4media |
10:20 AM | Opening Keynote Understanding Mobile Marketing Landscape in India Insights on the current state of mobile marketing, predictions for the future, and the road ahead Shivam Puri, Whole Time Director & CEO, Cipla Health |
10:40 AM | Expert Session Voice Technology: A Revolution in Brand Marketing The session covers how voice technology can prove to be a gamechanger for brands across categories Jagadeesh G, Head, Alexa Monetization, Amazon India |
11:00 AM | The E-commerce Panel E-commerce Trends & Strategies for Building Brand Loyalty Pallavi Chopra, CMO, Redbus Priyanka Bhargav, Senior Director - Marketing & Research Head, Flipkart Sreekanth Chetlur, Chief Ecommerce Officer, Shoppers Stop Dolly Davda, Head - Marketing, BookMyShow Surbhi Gupta, Head -Digital, Grasim Paints Aditya Birla Group Francis Rodrigues - SVP E-commerce & Digital Marketing, HDFC Life Harshil Karia, Founder, Schbang (Session Chair) |
11:40 AM | Industry Leader Talk Conversations and Authentic Storytelling in Podcasts Karishma Mehta, Founder & CEO, Humans of Bombay |
12:00 PM | Mobile & Ads Panel Mastering Mobile Advertising & Crafting Digital Age- ads Shweta-Jain, Chief Business Officer: Luxury, Reserve & Craft - India & South Asia, Diageo Tejas Chaudhari,Performance Marketing Lead - eCommerce, Unilever Priyanka Gandhi, Associate Director - Integrated Marketing Communication & Ecommerce Marketing, Colgate Palmolive Siddesh Kerkar, Head of Marketing - Aditya Birla Finance Udyog Plus, Aditya Birla Sun Life Insurance Suyash Dongare, Head- Digital Marketing, VIP Srikanth Rayaprolu, CEO & Co-Founder, ADScholars Nikhil Kumar, Vice President, India & South East Asia, mediasmart (Session Chair) |
12:40 PM | Fireside Chat Mobile-OTT Fusion: The Next Wave in Digital Entertainment Abhishek Joshi, Head, ShemarooMe Uday Sodhi, Founding Partner, Kurate Digital Consulting |
1:00 PM | NETWORKING LUNCH |
2:00 PM | Challenges and Opportunities Exploring the Synergy of Location-Based Marketing Discuss the power of location-based marketing in driving foot traffic and engagement. Ankeet Gandhi, Vice President & Head - Brand Activations, Marketing, HDFC Bank Sugosh Iyer, General Manager- Digital Marketing & E-commerce, Grasim Industries Prerna Mittal, Head: Go to Market, Regional Marketing, Tata Motors International Business Sonam Pradhan, Head - Media & Digital Marketing (South Asia), Kellanova Rathin Lahiri, Head Marketing & CSR, SBI General Insurance Aditi Gupta, Assistant Editor, exchange4media (Session Chair) |
2:40 PM | Industry Leader Talk From Idea to Innovation- Building Successful Consumer Businesses Pankaj Vermani, Founder & CEO, Clovia |
3:00 PM | The Influencer's Table Mobile Revolution: Influencers Leading the Content Game Akash Choudhary Snehil Mehra (BC aunty) Mantra Mugdh (RJ Mantra) Kevin Zingkhai Shashank Sanghvi Sayali sonule Ahmed Aftab Naqvi Global CEO & Co-Founder , GOZOOP Group (Session Chair) |
3:40 PM | Panel Discussion How AI is Transforming the Art of Storytelling Exploring how artificial intelligence is being used to create compelling narratives in the mobile marketing sphere Ritu Mittal, Head - Marketing and Digital, Bayer Consumer Health India Reena Jagtap, Lead- Digital Marketing, Henkel Sujay Ray, Head - Digital Marketing, L'oreal Shaurya Tyagi, Head of Digital Marketing & Loyalty, Reliance Retail Shibu Shivanandan, Founder & Managing Director, PivotRoots (Session Chair) |
4:20 PM | Vote of Thanks |
4:30 PM | MADDIES AWARDS REGISTRATION |