| Agenda SCREENAGE 2023 November, 2023 |
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| 9:00 AM | Networking & Registration |
| 10:10 AM | Welcome Address
Nawal Ahuja, Co-Founder, exchange4media |
| 10:20 AM | Opening Keynote Understanding Mobile Marketing Landscape in India Insights on the current state of mobile marketing, predictions for the future, and the road ahead
Shivam Puri, Whole Time Director & CEO, Cipla Health |
| 10:40 AM | Expert Session Voice Technology: A Revolution in Brand Marketing The session covers how voice technology can prove to be a gamechanger for brands across categories
Jagadeesh G, Head, Alexa Monetization, Amazon India |
| 11:00 AM | The E-commerce Panel E-commerce Trends & Strategies for Building Brand Loyalty
Pallavi Chopra, CMO, Redbus
Priyanka Bhargav, Senior Director - Marketing & Research Head, Flipkart
Sreekanth Chetlur, Chief Ecommerce Officer, Shoppers Stop
Dolly Davda, Head - Marketing, BookMyShow
Surbhi Gupta, Head -Digital, Grasim Paints Aditya Birla Group
Francis Rodrigues - SVP E-commerce & Digital Marketing, HDFC Life
Harshil Karia, Founder, Schbang (Session Chair) |
| 11:40 AM | Industry Leader Talk Conversations and Authentic Storytelling in Podcasts
Karishma Mehta, Founder & CEO, Humans of Bombay |
| 12:00 PM | Mobile & Ads Panel Mastering Mobile Advertising & Crafting Digital Age- ads
Shweta-Jain, Chief Business Officer: Luxury, Reserve & Craft - India & South Asia, Diageo
Tejas Chaudhari,Performance Marketing Lead - eCommerce, Unilever
Priyanka Gandhi, Associate Director - Integrated Marketing Communication & Ecommerce Marketing, Colgate Palmolive
Siddesh Kerkar, Head of Marketing - Aditya Birla Finance Udyog Plus, Aditya Birla Sun Life Insurance
Suyash Dongare, Head- Digital Marketing, VIP
Srikanth Rayaprolu, CEO & Co-Founder, ADScholars
Nikhil Kumar, Vice President, India & South East Asia, mediasmart (Session Chair) |
| 12:40 PM | Fireside Chat Mobile-OTT Fusion: The Next Wave in Digital Entertainment
Abhishek Joshi, Head, ShemarooMe
Uday Sodhi, Founding Partner, Kurate Digital Consulting |
| 1:00 PM | NETWORKING LUNCH |
| 2:00 PM | Challenges and Opportunities Exploring the Synergy of Location-Based Marketing Discuss the power of location-based marketing in driving foot traffic and engagement.
Ankeet Gandhi, Vice President & Head - Brand Activations, Marketing, HDFC Bank
Sugosh Iyer, General Manager- Digital Marketing & E-commerce, Grasim Industries
Prerna Mittal, Head: Go to Market, Regional Marketing, Tata Motors International Business
Sonam Pradhan, Head - Media & Digital Marketing (South Asia), Kellanova
Rathin Lahiri, Head Marketing & CSR, SBI General Insurance
Aditi Gupta, Assistant Editor, exchange4media (Session Chair) |
| 2:40 PM | Industry Leader Talk From Idea to Innovation- Building Successful Consumer Businesses
Pankaj Vermani, Founder & CEO, Clovia |
| 3:00 PM | The Influencer's Table Mobile Revolution: Influencers Leading the Content Game
Akash Choudhary
Snehil Mehra (BC aunty)
Mantra Mugdh (RJ Mantra)
Kevin Zingkhai
Shashank Sanghvi
Sayali sonule
Ahmed Aftab Naqvi Global CEO & Co-Founder , GOZOOP Group (Session Chair)
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| 3:40 PM | Panel Discussion How AI is Transforming the Art of Storytelling Exploring how artificial intelligence is being used to create compelling narratives in the mobile marketing sphere
Ritu Mittal, Head - Marketing and Digital, Bayer Consumer Health India
Reena Jagtap, Lead- Digital Marketing, Henkel
Sujay Ray, Head - Digital Marketing, L'oreal
Shaurya Tyagi, Head of Digital Marketing & Loyalty, Reliance Retail
Shibu Shivanandan, Founder & Managing Director, PivotRoots (Session Chair) |
| 4:20 PM | Vote of Thanks |
| 4:30 PM | MADDIES AWARDS REGISTRATION |