Lacto Calamine and 7P Digital Services won the silver metal in ‘ Most Viral Influencer Driven Campaign’ sub-category at the recently held Impact Digital Influencer Awards 2025
Lacto Calamine and 7P Digital Services bagged the silver metal in ‘ Most Viral Influencer Driven Campaign’ sub-category for its ‘Oily Skin ka Summer BFF’ campaign. The fifth edition of the Impact Digital Influencer Awards was held on April 15 in Mumbai in presence of top industry leaders, experts and business heads from the advertising, marketing and media world.
The awards aim to honour the companies, organisations and individuals responsible for outstanding influencer-driven content. The winners of the Impact Digital Influencer Awards 2025 were selected across 18 main categories and 36 sub-categories.
Sunil D'Souza, Managing Director & Chief Executive Officer, Tata Consumer Products, was the Jury Chair for the fifth edition of the awards. The other jury members included business heads and distinguished leaders from the advertising and marketing world.
