e4M HEALTH COMMUNICATION CONFERENCE:

Effective health communication must be tailored to the end user and to the situation. Research in health seeks to refine communication strategies to inform people about ways to enhance health or to avoid specific health risks. Health communication may seek to:

  • increase knowledge and awareness of a health issue
  • urge people to be healthier
  • encourage people to make healthier choice in terms of food and beverages
  • influence behaviours and attitudes towards a health issue

With the above in mind exchange4media presents its first edition of e4m Health Conference which will focus on having fruitful exchanges to discuss marketing and communications strategies centered around health. Through the day, brands, companies and media agencies who have contributed to health communication will discuss how they can stay on top of the latest developments in the industry. It will provide attendees with a platform to network and connect with experts who have created a niche for themselves in a highly demanding environment. The conference will include speaker sessions and Panel Discussions which will help to add value to the currently used communication strategies. Attendees can thus fine tune their strategies and be future ready in an environment which is constantly evolving.

WHO SHOULD ATTEND?

  • BRANDS
  • MEDIA AGENCIES
  • ADVERTISING AGENCIES
  • PR FIRMS
  • HEALTH COMMUNICATION AGENCIES
  • PUBLIC HEALTH AWARENESS BODIES
  • HEALTH COMMUNICATION RESEARCHERS
  • HEALTHCARE PRACTITIONERS / HOSPITALS
  • HEALTH COMMUNICATION BLOGGERS
  • GOVERNMENT BODIES