Jury Chair
Grand Jury
CK Birla Group
Spicejet
Rohit Raina
Head - Group Marketing, L&T Finance
Mr Rohit is an exemplary marketing leader with a strong focus on "All things Digital" in the financial services industry. With a fusion of design and software expertise, he has consistently delivered elegant user experiences. His versatile skill set includes expertise in PPC/Display advertising, email marketing, social media management. In his career, Rohit has worked on various different projects in the sectors like Insurance, Bank, E-commerce and Financial Services. This diverse experience enabled him to provide marketing and branding solutions and lead the brand’s growth.
Experiences:- L&T Finance: Dec 2022 - Present
- Position: Head of Group Marketing - Poonawalla Fincorp: Apr 2021 - Dec 2022 (1 year 9 months)
- Position: Vice President - Daimler Financial Services India: Oct 2016 - Mar 2021 (4 years 6 months)
- Position: Head of Digital and Marketing - BankBazaar.com: Dec 2014 - Sep 2016 (1 year 10 months)
- Position: Senior Manager - Digital Marketing - Canara HSBC OBC Life Insurance Company: Feb 2011 – Dec 2014 (3 years 11 months)
- Position: Senior Manager - Product Development (1 year),
- Manager (2 years 11 months) - MicroEnsure: Mar 2009 - Jan 2011 (1 year 11 months)
- Position: Project Manager - Hindustan Latex Family Planning Promotion Trust (HLFPPT): Apr 2008 - Feb 2009 (11
months)
- Position: Project Manager - Insurance - ICICI Bank: Apr 2006 - Mar 2008 (2 years)
- Position: Channel Sales Manager
- Successfully led the first-ever Flash Sale on retail finance products at BankBazaar.com.
- Established and scaled the Direct Channel at Mercedes Benz Financial.
- Implemented SEO strategies, including article publication on LinkedIn, to enhance online visibility.
- Implemented Zero Cost Marketing initiatives and barter programs with E-Commerce platforms, resulting in zero-cost customer acquisition.
- Worked on new incubations like Trucktion and Digital Accelerator aimed to embrace disruptions at Daimler Financial Services India.
- Led the digital transformation at Daimler Financial Services India, transitioning the business from traditional to a complete digital approach.
- Precision consumer segmentation strategy implementation with the help of AI tools and data mining techniques helped defining brand cohorts of the existing customers as well as to understand the behaviour patterns and profiles of the prospects.
- Delivered the highest ever number of Sales Qualified leads, resulting in significant business conversions.
- Spearheaded marketing presence on e-commerce portals, preparing the organization and prospects for complete digital interaction.
- Achieved a 1.2% increase in conversion percentage through process refinements and introduction of the Lead Management System (LMS).
- Reduced turnaround time for follow-up and digitized contact management processes.
- Revolutionized the marketing paradigm at BankBazaar.com, establishing it as India's leading financial products marketplace.
- Successfully executed challenging assignments with HSBC and ICICI groups, focusing on sales, marketing, product development, and digital strategy.
- Result-oriented with a constant view of the larger picture.
- Adaptable and avid learner.
- Creative thinker and problem solver.
- Strong project management skills.
- Excellent coordination and time management abilities.
- Advanced understanding of web systems and utilization of internet tools.
- Passionate about learning and delivering exceptional results.
- Foster a harmonious work environment and thrive on teamwork.
- Team player and a passionate leader.
- Comfortable working in cross-cultural environments.
- Effective in collaborating with diverse individuals and cultures.
Ashish Bajaj
Chief Marketing Officer (CMO), Narayana Health
Dr Ashish Bajaj has over 13 years of experience in working with leading Healthcare and Mobility startups amongst others.
He is an active spokesperson of the industry trends, future tech, and MarTech, Dr. Ashish Bajaj has been awarded and acknowledged at various forums. An alumnus of IILM, he has won several awards and recognitions including, being the first to represent India at the Young Lions Media competition at Cannes, and the first from India to win the Media Gold Medal for crafting a Media strategy for the World Health Organization at Young Spikes Asia, Singapore, and more recently Marketer of the Year award winner by CMO Asia and National feather.
Viral Oza
CMO, Mahindra Lifespaces
Viral Oza is a Marketing professional with over 30 years’ experience across FMCG, Telecom, Media and Real Estate. As the Chief Marketing Officer for Mahindra Lifespace Developers Ltd., he looks after Marketing, Sustainability and Go-To-Market operations.
Viral’s passion for businesses that make a difference to consumers started early with his experience in Unilever and became stronger with senior roles in Nokia and Microsoft.
His diverse experience spans several countries in Asia, Africa and the Middle East, and includes assignments that have involved launching new brands, developing categories and turning around businesses, thus creating authentic brands with deep impact on consumers’ lives.
His prior experience includes Microsoft as Director for Global Go-To-Market for the launch of Windows 10 on Lumia Phones. Prior to that, as Director – Marketing for Nokia India, Viral led the launch of Lumia and Asha ranges, and established various services like Nokia Music in India. In Unilever, he spent many years with the Deodorant business. His successes include the launch and establishment of Axe Deodorant in India and then leading the marketing for Axe across Asia. He was also responsible for Skin Care across Africa, Middle East & Turkey.
Prabha Narasimhan
Managing Director & Chief Executive Officer, Colgate Palmolive (India)
Ms. Prabha Narasimhan is the Managing Director and Chief Executive Officer of Colgate-Palmolive (India) Limited. Ms. Narasimhan joined Colgate in 2022 from Hindustan Unilever (HUL), where she led the Home Care category as Executive Director and served as a member of the HUL Leadership Team. Ms. Narasimhan has nearly 25 years of rich and varied experience in Customer Development, Consumer Marketing and Innovation across geographies and multiple categories, including Home Care, Foods, Personal & Skin Care. She is a graduate of the India Institute of Management Bangalore and Melbourne Business School.
Abhiroop Chatterjea
Director - Marketing, Cipla Health Ltd.
Abhiroop is a senior marketing professional with over 19 years of rich FMCG & consumer healthcare experience in overall marketing management, brand building, communication and P&L management.
He currently heads the P&L and marketing initiatives for the key health & wellness categories of vitamins & mineral supplements, nutrition , medicated derma, probiotics, & hygiene at Cipla Health Ltd having also handled smoking cessation . Prior to Cipla Health , he has held assignments at Emami , Piramal Enterprises , Zydus Wellness & VLCC Personal Care .He has a proven track record of building brands and strategizing the destination portfolio for established brands with sharp consumer communication across innovative platforms leading to various industry recognitions.
Sarika Naik
Chief Marketing Officer & Chairperson, Diversity – India, Capgemini India
Sarika is the Chief Marketing Officer and Chairperson for D&I at Capgemini Technology Services, India. She bears nearly two decades of rich and diverse industry experience, with a rare combination of global marketing, sales & corporate functions.
At Capgemini, she is responsible for enhancing the Brand amongst customers, employees and industry at large. She has been also playing an active role in shaping the organization’s diversity practices and is committed towards building a more inclusive workplace at Capgemini. Sarika is also a Capgemini Expert in Corporate Functions, Front Line Sales, and Global Marketing.
Sarika is also appointed as the Head of the Center Head Organisation (CHO) at Capgemini in India. The CHO is the nerve-centre of the 100,000+ organisation with presence across 12 locations in India and plays a pivotal role in creating a uniform, consistent, sustainable and scalable Capgemini experience for all stakeholders - both internal and external - across all locations.
Prior to joining Capgemini, Sarika was the Global Head of Marketing for Infrastructure and Cloud Computing business and Customer Experience Head for Dell Services, India. While leading the marketing function, she has pioneered initiatives to enhance organization’s brand presence through integrated marketing programs and was part of Dell India Employee Welfare board.
Prior to Dell, she was with Wipro for over 15 years having worn many hats in roles spanning sales, process excellence, customer advocacy and marketing for Global Infrastructure Services and Wipro InfoTech. As CMO for Wipro India business & Head - Marketing for Global Infrastructure Services, she led Wipro’s brand enhancement globally through integrated marketing programs, sales enablement and client pursuit strategies, influencer relations - Analyst, Advisors and Media, demand generation and lead nurturing, Digital Marketing and Account Based Marketing and large scale Joint Partner Programs.
Sarika was also the Ombudsperson & Head of PSHC (Prevention of Sexual Harassment Committee) based on the credibility & high integrity demonstrated over the years at Wipro.
She holds a Bachelor’s degree in Electronics Engineering and a Master’s degree in Marketing Management. Sarika is also a certified Six Sigma Black Belt in DMAIC, LEAN and TQSS Methodologies.
Shuvadip Banerjee Chief Digital Marketing Officer, ITC Ltd
- Direct to Consumer
- Brand Digital Assets
- First Party Data
- Digital first content
- Media
- Consumer Insights
- Data and Analytics
- Consumer Activation
- Customer Care & Online reputation
- Public Relations
- Always a student
- Hunter of Innovation
I am based out of Bangalore, India.
I joined ITC in 2007 as Head of Consumer Insights and over the last 15 years I have been lucky to be a part of the organization which grew ten folds to 1.5 Billion Dollar Business. I was instrumental into our forays into multiple food and beverage categories like Snacks, Juices, Chocolates, Noodles and Coffee.
Understanding consumers and their needs has always excited me and the quest has hence been to innovate systems and processes to keep ITC ahead of the curve and create winning solutions for the business. As data and analytics became more important in the area of decision making, I got the opportunity to spread my sphere of contribution. Today we have been able to go beyond the traditional analytical process to adapting the new age practice of machine learning and using artificial intelligence to predict outcomes with higher degree of accuracy.
Having set the practice of analytics, we focused to develop capabilities in the field of Digital Marketing. As a CDMO, I get the opportunity to be at the cusp of strategy, creative thinking, build innovative offers and create capabilities in the organization to be future ready. I feel like being a student 20 years back and even now. Hope to continue in the quest of knowing the new and implementing the best.
Kapil Grover
Chief Marketing and Digital Officer, Burger King India
Kapil Grover is the Chief Marketing Officer of Burger King India and leads all marketing initiatives for
the brand. Being a seasoned marketer with 22 years of rich experience, Kapil has a proven track record
of building brands and driving relevant consumer innovations. As the head of marketing, he is
entrusted with leading and formulating Burger King India’s marketing strategy that aims to reinforce
the brand’s presence with a strong Menu strategy. He is also strengthening online delivery channels
for Burger King India especially the BK App.
In his previous role as Chief Marketing Officer with Domino’s, he has built new channels like train
delivery, launched the new brand positioning of Dil Dosti Dominos and helped accelerate brand
recovery during the pandemic. Prior to this, he had spent almost eight years with KFC where he was
instrumental in leading growth initiatives and creating engaging brand activations that won several
awards. Kapil’s other stints include brands such as Radico Khaitan and Luxor Writing Instruments.
He has recently been named as one of the Top 60 CMOs in India by StartupLanes.
Kapil is married to Shelly and has a daughter, Hunar.
Ajay Dang
President, Head- Marketing, UltraTech Cement - Aditya Birla Group
27 years of experience in Sales, Marketing and P&L assignments building strong businesses & brands.
Have worked and thrived across multiple industries including FMCG, Consumer Finance, Media, Building & Construction. Worked in Indian and Multinational organisations with diverse cultures & organisation structures.
Deep & rich exposure across both B2C and B2B business environments.
Prior to Aditya Birla Group, held assignments at Nestle, Colgate Palmolive, Godrej SaraLee, General Electric, HT Media and Godrej Consumer Products.
I relish assignments where businesses did not have a prior growth playbook. Have achieved category & brand growth through sharp insight-based strategic thinking, fostering innovation and strong in-market execution.
For me, across assignments asking the right questions, focusing on the consumer/customer, challenging the status quo and building capable and passionate teams has paid rich dividends for the business in growth, profitability and valuation.
Kaustubh Chandra
Chief Marketing Officer &
Head of Digital Sales Group, Airtel Business
Leading holistically is the strategy for growth, a premise that Kaustubh Chandra (KC) firmly believes in and practices. A seasoned B2B technology marketing & sales professional, KC specializes in outcomes – brand, growth & revenue.
He thinks that successful B2B marketing comes from a place of knowledge, be it deep knowledge of the product, of the customer psyche, the sales & customer lifecycle or the pulse of the market, its evolution & its volatility.
Roshni Das
General Manager, Regional Marketing, Asia Pacific and Japan, Intel Corporation
Roshni has over 20 years of marketing experience spanning consumer, banking and technology
sectors.
At Intel, Roshni has held both India and Asia Pacific roles. She brings rich insights from the
Indian market as well as a deep understanding of brand building and marketing across APJ
markets.
In her current role, Roshni is responsible for strengthening the Intel brand, driving product
preference, supporting growth strategies and cultivating go to market opportunities across Intel’s
client and data centric portfolios.
Before joining Intel, Roshni held a corporate sales and product management role at Standard
Chartered Bank. She has also previously managed leading consumer brand accounts at Lowe
Lintas.
Roshni is the Vice chair for the CII SME Vector and is a contributor to the Women Mentor
Connect forums. Frequently invited to be part of panels and award juries, Roshni is on the 2020
shortlist for IMPACT’S 50 Most Influential Women in Indian Media, Marketing and Advertising
Awards.
Sanjay Adesara
Head of Marketing, Adani Wilmar Limited
Sanjay Adesara is a dynamic marketing professional with a focus on consumer communication, media, and digital strategies. As the Head of Marketing at Adani Wilmar Ltd., a prominent player in the edible oils and foods industry, Sanjay leads the development and implementation of marketing strategies for the company's diverse portfolio. He has also played a key role as the founding Chief Executive for Adani's various sports activities, leading leagues like Pro-Kabaddi and others.
With a deep understanding of media and digital platforms, Sanjay leverages his expertise to create impactful campaigns and establish a strong digital presence for Adani Wilmar's brands. He collaborates closely with a talented team of media and digital experts to craft engaging content, manage brand communication, and drive effective digital marketing initiatives.
Sanjay's strategic approach encompasses brand strategy, brand activation, and cross-functional team management. He has a proven track record in launching new products, revamping brands, and developing brand architectures that align with long-term business objectives.
Since joining Adani Wilmar Ltd. in 2008 as a management trainee, Sanjay has demonstrated his ability to drive growth and achieve strategic goals. He holds a master’s degree in marketing from MIT College Pune, complemented by a bachelor's degree in computers.
Known for his charismatic leadership style, Sanjay fosters a positive work environment that encourages innovation and creativity. His colleagues and team members recognize him as a motivating force, inspiring exceptional performance from his team.
As the Head of Marketing at Adani Wilmar Ltd., Sanjay Adesara combines his expertise in marketing, media, and digital strategies to establish a strong market presence for the company's diverse brand portfolio. His vision, leadership skills, and deep industry knowledge contribute to the organization's continued growth and success.
Nishant Nayyar
Vice President and Head of Marketing, Kaya Limited
Nishant is a knowledgeable marketing expert, holding a breadth of experience in brand marketing, PR, journalism, content and digital marketing. He has a track record of setting and attaining sales goals for different industries, having worked with some prominent organisations such as Narayana Health, Sony,Times of India, India Today and Pearl Academy. With this wealth of knowledge under his belt, he has acquired an insight into consumer behaviour for the physical world.
A former branding and public relations professional, he started with JWT (now Wunderman Thompson) and Perfect Relations before moving into the journalism world, where he established himself as a consumer technology writer, going on to co-host shows on AajTak and India Today on the same beat. As one of the first few journalists in the country trained in MoJo (mobile journalism), he was also a member of the team that launched India Today's social media presence.
A strong advocate of content, Nishant also established a content marketing function at a leading digital agency. The past few years have seen him develop into a demand function head, responsible for generating digital demand, mapping consumer journeys, managing contact centers, and optimizing digital portals. Digital strategies that are ROAS-backed and drive persistent growth are his passion.
Currently he is associated with Kaya Limited as Vice President and Head of Marketing.