The Coca-Cola Company and Flipkart Internet Pvt Ltd took home gold metal in the ‘Best Use of Mobile to Drive Sales’ sub-category at the recently held e4m Indian Digital Marketing Awards (IDMA) 2026 on July 24
The Coca-Cola Company and Flipkart Internet Pvt Ltd won gold metal in the ‘Best Use of Mobile to Drive Sales’ sub-category at the recently held e4m Indian Digital Marketing Awards (IDMA) 2026. The 17th edition of the awards was held in Mumbai on July 24.
This year, Saugata Gupta, Managing Director (MD) and Chief Executive Officer (CEO) of Marico Limited, was the Jury Chair while the Co-jury Chair was Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld & exchange4media. The other jury members included industry leaders and seasoned professionals from diverse fields.
e4m Indian Digital Marketing Awards, popularly known as e4m IDMA, is one of the most respected platforms celebrating excellence in the digital ecosystem. The awards recognise outstanding work across internet, mobile, gaming, social media, influencer marketing, content and the broader digital communication landscape. The platform highlights campaigns and innovations that are redefining how brands connect with audiences in today’s digital world.
