Selection Jury

A storyteller at heart and strategist by profession, blending heritage with digital innovation to scale iconic brands like Dabur, Jubilant FoodWorks, and Bagrry’s. Focused on consumer insight, storytelling, and building consumer-first strategies that create lasting impact in the digital age.

With 15+ years in digital and brand marketing, Abhishek led business growth and built integrated marketing ecosystems across both agency and brand environments. His experience spans sectors including Consumer Durables (Sony India, Carrier Midea), IT (HCL), FMCG (Amway, McVitie’s, Catch Spices / Masala), Government (Income Tax of India), Vision Correction (Bausch & Lomb), Events (QAI), NBFC & Banking (PNB Housing, ICICI), and Real Estate (Ireo).
He specializes in crafting data-driven, full-funnel digital strategies that fuse brand storytelling with performance and innovation. From Annual Operating Plans and budget ownership to AI-powered personalization, omnichannel content, and martech orchestration, he delivers end-to-end brand impact and revenue growth.

She is a Marketing professional with proven experience across EdTech, Healthcare, and E-commerce/Quick Commerce, currently leading new user acquisition and growth at Swiggy Instamart. She brings deep expertise in performance marketing and digital growth, with experience across Google, Meta, Snapchat, Reddit, Pinterest, X, ASA, TikTok, programmatic platforms, and advanced AI-driven tools for campaign automation and optimisation. Her expertise spans performance marketing, influencer marketing, and brand marketing, bringing a holistic approach to building scalable growth engines. With a track record of delivering impact across industries, she brings a forward-looking perspective on how technology, data, and creativity intersect to transform customer engagement and accelerate business growth.

Marketing leader with 13+ years of experience in building and scaling iconic FMCG brands across food and nutrition. Currently driving growth and equity for MAGGI Noodles at Nestlé India, with expertise in brand building , portfolio expansion, category-defining innovations, and digital transformation.

Highly accomplished Digital Marketing Lead with over 14 years of experience. Proven track record in developing and executing digital marketing campaigns that drive revenue, increase brand visibility, and optimize ROI. Skilled in leveraging data for performance optimization and experienced in managing high-performing teams. My expertise includes brand positioning, account management, strategic planning, and brand development.

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Short profile: I Currently lead the brand’s digital-first strategy across categories. With a strong background in 360 degree marketing, content-driven engagement, and e-commerce growth, I have been instrumental in strengthening brand’s digital footprint and building impactful consumer journeys online. His expertise lies in leveraging data, creativity, and innovation to deliver campaigns that not only drive awareness but also boost conversions and brand loyalty. A passionate digital leader, I believe in blending storytelling with technology to create meaningful brand experiences in an increasingly competitive marketplace.

Prabakaran K is a digital marketing leader and brand storyteller, heading the 'Center of Digital Excellence' at Britannia Industries. He drives digital strategy, data, eCommerce marketing, and Martech innovation, leading AI-led campaigns that blend creativity with technology to build consumer-first experiences and accelerate brand growth.

With over a decade of experience, I lead online marketing for Instax at Fujifilm India. My focus is on blending compelling brand storytelling with data-driven strategies to drive brand growth, commerce, and consumer engagement. I manage the brand's end-to-end digital presence, including branding, performance marketing, and e-commerce growth, with the goal of making Instax a leading lifestyle brand. My expertise spans brand building, marketplace advertising, and integrated campaigns, including multi-crore media campaigns that deliver measurable business results.

Digital evangelist and Omni Channel Marketing professional having more than 18 years of diverse experience at various organizations in making strategies, plans and driving execution for achieving business goals. Currently Steering the Digital and Omni-Channel landscape of Dr Reddys globally as Head of Digital Marketing for emerging markets including Russia, LATAM, ASEAN, Asia, China, ANZ, Africa and Subcontinent. Have worked with companies like PHILIPS, DuPont, GroupM, Hindustan Times, Indiamart etc. in the past and have successfully launched and delivered on various digital and integrated initiatives across a range of industries, sectors and brands. I believe in amalgamation of marketing and technology to build customer centricity in organizations.
This journey has been attested by multiple Industry awards and individual recognitions like-
• World Women Leadership Award 2020
• BBC Knowledge Women Leadership in Industry Award 2017
• ‘Woman Super Achiever in Digital and Social in Asia’ in 2014 by CMO Asia Singapore
• Most Influential Digital Media professional 2015 and 2018 by World Marketing Congress
• ETNow digital award in 2018 and Mobbys in 2013
• Adobe Brand & Content custodians in 2017.
Besides being an avid reader I like to travel, sing and cook to unwind my tech brain cells.

Shiv Raheja is the head of digital marketing – e-commerce and quick commerce at Society Tea, marking a significant milestone in his nearly six-year journey with the Mumbai-based FMCG brand.
Raheja, who joined the company in November 2019, has steadily climbed the ranks from digital marketing manager to senior manager – digital and e-commerce, and now assumes full leadership of the brand’s digital commerce and growth strategies.
With a decade-plus track record across high-growth sectors like FMCG, OTT and retail, Raheja has worked with marquee companies including Nature’s Basket, Hotstar and Gold’s Gym. At Hotstar, he was instrumental in converting blue-chip brands like Apple, Reliance Jio and Bajaj Auto into digital-first advertisers, while also bringing LIC onboard for the Rio Olympics in 2016.
Known for his innovative integration campaigns and knack for driving customer acquisition at scale, Raheja is now tasked with accelerating Society Tea’s digital revenue and strengthening its footprint across e-commerce and q-commerce platforms.
Raheja’s appointment comes as Society Tea looks to sharpen its focus on digital-first distribution in a rapidly evolving tea and beverages market.

Siddharth Bharadwaj is a seasoned Digital Strategy & Martech leader with over 15 years of experience driving transformation across industries including FMCG, pharmaceuticals, finance, and e-commerce. Currently serving as Head of Digital & Transformation at TTK Prestige, he has played a pivotal role in repositioning the legacy brand into a modern, digital-first powerhouse—scaling its e-commerce vertical to ₹500 crore+ and spearheading omni-channel, loyalty, and consumer data initiatives.
Over the years, Siddharth has managed marketing budgets of ₹100 crore+, delivered award-winning campaigns across paid media, influencer marketing, and performance branding, and partnered with some of the most iconic brands like Britannia, Abhibus, Apollo, Dr. Reddy’s, and PharmEasy. His work has been recognized with 14+ industry awards from leading bodies including e4m, IAMAI, IMAI, and Brand Equity.
A strong advocate of innovation at the intersection of data, creativity, and consumer insight, Siddharth thrives on building impactful digital ecosystems that deliver both business growth and enhanced customer experiences. Beyond work, he is equally passionate about mentoring, often sharing his knowledge through workshops and free courses to empower young marketers.

Sonal Shrivastav is a digital marketing professional at Kenstar, having experience of more than 12 years, specializing in brand strategy, digital campaigns, and business growth initiatives. With expertise in performance marketing and customer engagement, he focuses on building impactful campaigns that strengthen brand presence and deliver measurable results.

Strategic Digital Marketing leader with 12+ years of rich experience across the FMCG, Retail, Beauty, and Lifestyle sectors. Proven track record of building digital-first brands, driving business impact, and leading integrated marketing transformations across top organizations like McCain Foods, Dabur, and Colorbar.
At McCain, led end-to-end digital strategy, content, and performance marketing initiatives delivering excellent ROAS, brand recall growth, and multiple national award recognitions. Adept at orchestrating brand storytelling, influencer ecosystems, community building, and media innovation to drive growth and consumer engagement.
Hands-on with full-funnel marketing—ranging from content creation to commerce—partnering closely with platforms like Google, Meta, Blinkit & Swiggy. Skilled at building high-performing teams and agency ecosystems, with a strong focus on measurable ROI, brand lift, and digital excellence.