| A. Web |
| A1 Best Banners -Single/ Campaign, Rich Media with or without video |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Phata Poster Nikla Star |
KRBL |
Wavemaker India |
 Bronze |
| 2 |
Indriya Jewellery - Dil Abhi Bhara Nahi |
Indriya Jewellery |
Mindshare |
 Silver |
| 3 |
HAUNTED BY A SWIPE |
Jiostar |
Wavemaker |
Silver |
| 4 |
Man from Motilal Oswal - Motilal Oswal Financial Services X BigTrunk Communications |
Motilal Oswal Financial Services |
BigTrunk Communications |
 Gold |
| 5 |
Swift in Motion: High-Impact Banners That Captivated and Converted |
Maruti Suzuki india |
Mindshare |
Gold |
| A2 Best Benchmark Content / Branded Content |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Connecting with People with - Where Their Heart Is |
Asian Paints |
Madison Media |
BRONZE |
| 2 |
Mansion House Boyzzzz – Redefining Brandy for a New Generation |
Tilaknagar Industries |
|
BRONZE |
| 3 |
Devanagari PIN |
Axis Bank |
Autumn Grey |
SILVER |
| 4 |
It Starts with Gums |
Himalaya Wellness Company |
Higa Digital (SocialPanga) |
SILVER |
| 5 |
Aaj Tak for Mahakumbh X Make My Trip |
Aaj Tak | |
GOLD |
| 6 |
India's Ultimate Motostar: Turning Motorsports From A Privilege Into A Possibility |
Castrol |
Mindshare India |
GOLD |
| A3 Best Website/ Microsite |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Engaging the Premium Consumer with Amazon's Premium Home Stores |
|
Amazon Ads |
BRONZE |
| 2 |
Devanagari PIN |
Axis Bank |
Autumn Grey |
SILVER |
| 3 |
Cheese Has Finally Found Its Home - Britannia The Laughing Cow Cheese |
Britannia Industries |
Mindshare India |
SILVER |
| 4 |
Samarth by Hyundai - In Partnership with NDTV |
Hyundai Motor India |
Havas Play |
SILVER |
| 5 |
Arthaus |
Allied Blenders and Distillers |
|
GOLD |
| 6 |
Knorr Korean Ramen X Squid Games - Dare to Slurp |
Hindustan Unilever |
Mindshare |
GOLD |
| A4 Best Use of Web Based Games |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Havmor Super Titans Army |
Havmor Ice Cream |
SoCheers |
BRONZE |
| 2 |
Leveling Up Housewives: The unexpected gaming revolution no one saw coming! |
Hindustan Unilever |
Mindshare |
SILVER |
| 3 |
Deepavali - Muraiyana Mixture (2024) |
Tata Consumer Products |
Monks |
SILVER |
| 4 |
Oreo x Pokémon: The World's First-Ever Cookie to Start a Nationwide Hunt |
Mondelez India Foods |
Wavemaker India |
GOLD |
| A5 Best Campaign- Online Advertising and Digital Direct Response |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Double the Trust,Triple the Impact: The Axis Max Life Rebranding Story |
Axis Max Life Insurance |
Hiveminds - A unit of Madison |
BRONZE |
| 2 |
From Clicks to Bricks: UltraTech’s AI-Powered Journey with India’s Home Builders |
Ultratech Cement |
Mindshare |
SILVER |
| 3 |
Engaging Elite Viewers through Premium English Content Partnership with India’s Leading OTT Platform |
L'Oréal India |
Wavemaker India |
SILVER |
| 4 |
Sahitya Aajtak |
Aaj Tak |
|
SILVER |
| 5 |
This Valentine's - Gift Love, Not Sugar |
Zydus Wellness |
HiveMinds Innovative Market Solutions
|
GOLD |
| 6 |
Kellogg's Muesli 12 in 1 - Flip the Funnel |
Kellogg's India |
Mindshare, WPP Media |
GOLD |
| A6 Best Use of Web Film in a Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Sapno Ka Celebration with Poonawala Fincorp |
Poonawala Fincorp |
White Rivers Media |
BRONZE |
| 2 |
Mahindra SabCultures introduces India to Unparalleled Music, Unexplored Art, and Untold Stories. |
Mahindra Rise |
Interactive Avenues |
BRONZE |
| 3 |
From Crave to Behave: Sanjay Manjrekar Bats for Saffola Masala Oats |
Marico |
Madison Media |
SILVER |
| 4 |
Imperial Blue ambushes Cricket with a Bouncing Proposal |
Pernod Ricard India |
Wavemaker India |
SILVER |
| 5 |
Santoor – WPL Young Soch Diaries |
Wipro Consumer Care |
|
SILVER |
| 6 |
Cadbury 5Star - Erase VDay |
Mondelez India Foods |
Wavemaker India |
GOLD |
| 7 |
Sisters Festive Short Web Series |
Heritage Foods |
|
GOLD |
| A7 Best Short Form Video |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
60 Seconds of Wow |
Policybazaar Insurance Brokers |
Influenceract |
BRONZE |
| 2 |
Le Chal to Success: How Maggi India Pioneered YouTube Shorts to Drive Brand Growth |
Nestle India |
Publicis Media |
BRONZE |
| 3 |
Best Integrated Media Campaign - The Singleton |
DIAGEO India |
Enormous Brands LLP |
SILVER |
| 4 |
Banega Toh Badhega India |
UltraTech |
Mindshare |
SILVER |
| 5 |
Imperial Blue ambushes Cricket with a Bouncing Proposal |
Pernod Ricard India |
Wavemaker India |
GOLD |
| 6 |
McCain Thematic and Functional Campaign |
McCain Foods India |
Dentsu X |
GOLD |
| B. Mobile & Tablets |
| B1 Best Use of WAP /Html/ for Mobiles and Best App Developed- Products / Services / Corporate / Social/ Films / TV Shows / Entertainment/ Lifestyle / Gaming etc. |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Heart health awareness for millions with AI-driven, personalized coaching |
|
Madison Media |
SILVER |
| 2 |
Cadbury Joy Delivery's: Innovative Platform for Personalized and Effortless Gifting |
Mondelez India Foods |
Wavemaker |
SILVER |
| 3 |
Knorr Korean Ramen X Squid Games - Dare to Slurp |
Hindustan Unilever |
Mindshare |
GOLD |
| B2 Best Innovation in Mobile Marketing |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Cadbury Silk - Story of us |
Mondelez India Foods |
Wavemaker India |
BRONZE |
| 2 |
Never Be Caught Off Guard. Taaza Khabar Prepares You for What's Next |
Star India |
Mindshare |
BRONZE |
| 3 |
Enhancing Shopping Experience: Turning Digital Signals into Doorstep Success |
Raymond Lifestyle |
Madison Media |
SILVER |
| 4 |
50-50 Golmaal: An AI + AR Coach with a Twist |
Britannia Industries |
Mindshare India |
SILVER |
| 5 |
Oral Health Movement |
Colgate Palmolive India |
Wavemaker India |
SILVER |
| 6 |
Vi Vibe Check: Music Meets AI Innovation |
Vodafone Idea |
Wavemaker India |
GOLD |
| B3 Best Campaign- Use of Mobile and Mobile Monetization |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Sip, Scan and Get a Chance to Win With Limca | EssenceMediacom | Xapads Media |
EssenceMediaCom |
Xapads Media |
BRONZE |
| 2 |
Enhancing Shopping Experience: Turning Digital Signals into Doorstep Success |
Raymond Lifestyle |
Madison Media |
SILVER |
| 3 |
Colgate Visible White Purple: Revolutionizing Oral Care with Amazon Ads' Digital Innovation |
Colgate Palmolive |
Amazon Ads |
SILVER |
| 4 |
UltraTech Cementing Democracy: Vote Karega Toh Mazboot Banega India |
UltraTech Cement |
Mindshare India |
SILVER |
| 5 |
Knorr Korean Ramen X Squid Games - Dare to Slurp |
Hindustan Unilever |
Mindshare |
GOLD |
| 6 |
Festive Spends |
HSBC |
VML |
GOLD |
| B4 Best Use of Mobile – Customer Engagement |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
#CatchTheROXX - Thar ROXX Gamification |
Mahindra & Mahindra |
Hansa Cequity |
BRONZE |
| 2 |
Myntra increases conversions through interactive shopping campaigns |
Myntra |
RevX (Affle) |
BRONZE |
| 3 |
Cadbury Silk - Story of us |
Mondelez India Foods |
Wavemaker India |
SILVER |
| 4 |
Bumble X Amazon MX Player : Opening Moves |
Havas (Agency on record) |
Amazon Ads |
SILVER |
| 5 |
Booking Engine |
Smaaash Entertainment |
Laqshya Digitalabs |
SILVER |
| 6 |
Dual Screen Reality drives dividend for Domex |
Hindustan Unilever |
Mindshare |
GOLD |
| B5 Best Multi Mobile Channel Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Oreo x Pokémon: The World's First-Ever Cookie to Start a Nationwide Hunt |
Mondelez India Foods |
Wavemaker India |
BRONZE |
| 2 |
The Time SRK Disappeared! |
Castrol |
Mindshare |
BRONZE |
| 3 |
Making fitness a habit with Lipton Green Tea |
Hindustan Unilever |
Mindshare India |
SILVER |
| 4 |
Flipkart Ads x Boat: BBD Vibe Sponsorship |
Flipkart Internet |
Flipkart Ads |
SILVER |
| 5 |
Aaj Tak Radio Teen Taal X JK Lakshmi Cement |
Aaj Tak |
|
GOLD |
| 6 |
Gillette Labs x Amazon Ads: Revolutionizing Premium Shaving Through Integrated Digital Excellence |
Proctor and Gamble |
Amazon Ads |
GOLD |
| B6 Best Use of Mobile to Drive Sales |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Usain-ing the Game: Lightning Strikes in Quick Commerce! |
Mondelez India Foods |
Wavemaker India |
BRONZE |
| 2 |
Swiggy Reactivates Dormant Users for Food and Instamart Services with InMobi Advertising and AppsFlyer |
Swiggy |
InMobi Advertising and AppsFlyer |
SILVER |
| 3 |
Ab Mummy Ka Bhi Solid Dost Kellogg’s ‘Multigrain Chocos |
Kellanova |
Mindshare |
SILVER |
| 4 |
Festive Spends |
HSBC |
VML |
SILVER |
| 5 |
Quiz to Conversions: How L'Oréal India's Kérastase Boosted Organic Revenue by 86% via Mobile Devices |
L'Oréal India |
Performics India |
GOLD |
| B7 Cross Mobile Integration |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Navodaya: Unifying Sales Intelligence Across Channels |
Blackberrys |
Multiplier Brand Solutions |
BRONZE |
| 2 |
Kellogg's Muesli 12 in 1 - Flip the Funnel |
Kellogg's India |
Mindshare, WPP Media |
SILVER |
| 3 |
Making fitness a habit with Lipton Green Tea |
Hindustan Unilever |
Mindshare India |
GOLD |
| C. Social Media |
| C1 Best Use of Social Networks/ Social Media |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
History in the Baking |
Mondelez India Foods |
Wavemaker India |
BRONZE |
| 2 |
Making India’s biggest influencer, SRK, vanish from social media! |
Castrol |
Mindshare India |
BRONZE |
| 3 |
Teri Pragati Ki Udaan, Banegi Iss Tyohaar Ki Nayi Pehchaan |
SMFG India Credit |
Adfactors PR |
BRONZE |
| 4 |
Alienware Gaming 360: Social-first IPs That Built Community and Commerce |
Dell Technologies |
essencemediacom - a WPP Brand |
Silver |
| 5 |
Ab Khaane me No Compromise |
KRBL |
Wavemaker India |
SILVER |
| 6 |
ITC Candyman Soury Not Sorry |
ITC |
Tpglobal Creations |
SILVER |
| 7 |
Cadbury Silk - Story of us |
Mondelez India Foods |
Wavemaker India |
GOLD |
| C2 Community Engagement / Community Building and Most Effective Social Listening |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Ek Machhli Paani Mein Gayi - Acid Attack Survivor's Version |
Chhanv Foundation |
Interactive Avenues |
BRONZE |
| 2 |
Hyundai X Man's World - The Drive Within |
Hyundai Motor India |
Havas Play |
BRONZE |
| 3 |
Admin ko iske paise milte hain |
Instamart |
Lesssgo |
SILVER |
| 4 |
Gulf Superfleet SurakshaBandhan Season 6 |
Gulf Oil Lubricants India |
Entertainment Network India (ENIL) Mirchi |
SILVER |
| 5 |
Tata Motors Commercial Vehicles presents Trucking Into The Future |
Tata Motors Commercial Vehicles |
Havas Play |
GOLD |
| 6 |
Knorr Korean Ramen X Squid Games - Dare to Slurp |
Hindustan Unilever |
Mindshare |
GOLD |
| C3 Leveraging Social Media to boost brand ROI and engagement |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Single Brand Sharma Ji |
JKMaxx Paints |
|
BRONZE |
| 2 |
Ab Meri Dharavi Ki Baari Hai |
Adani Reality |
Mirchi - Entertainment Network India |
BRONZE |
| 3 |
Garvi Giants |
Adani Sportsline |
|
SILVER |
| 4 |
Data Guarantee - Ek Saal ki Guarantee |
Vodafone Idea |
Ogilvy |
SILVER |
| 5 |
HSBC StarStruck |
HSBC |
VML |
SILVER |
| 6 |
Closeup Love Tunes |
Hindustan Unilever |
Mindshare |
GOLD |
| C4 Best Use of Topical Posts in a Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Fortune Ganeshotsav - Gaathas with Shri Ganesh |
Fortune Foods (Adani Wilmar) |
Social Beat |
BRONZE |
| 2 |
Father's Day |
Axis Bank |
Autumn Grey |
BRONZE |
| 3 |
Cadbury Silk - Story of us |
Mondelez India Foods |
Wavemaker India |
SILVER |
| 4 |
JioCinema - Olympics Magical Moments With Topical Marketing |
JioStar |
Wavemaker |
SILVER |
| 5 |
MG Motor - April Fools Day |
JSW MG Motor India |
Cheil India |
SILVER |
| 6 |
The OG Insurer Campaign |
Star Union Dai-ichi Life Insurance Company |
|
GOLD |
| 7 |
Squid Game: A 5Star Challenge |
Mondelez India Foods |
Wavemaker India |
GOLD |
| C5 Best Use of User Generated Content |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
McDowells SODA YAARI REWIND |
Diageo India |
Zenith media |
BRONZE |
| 2 |
Namak Ho Tata Ka |
Tata Consumer Products |
MIRCHI- Entertainment Network India |
BRONZE |
| 3 |
50-50 Golmaal: An AI + AR Coach with a Twist |
Britannia Industries |
Mindshare India |
SILVER |
| 4 |
Nivea Soft Fresh Batch 2024 on ShareChat & Moj |
Nivea India |
OMG - Omnicom Media Group |
SILVER |
| 5 |
McDonald's India: Micro-Influencers Cooking Up Viral Growth |
McDonald's India (West & South) |
Madison Digital |
SILVER |
| 6 |
Moti - Making Traditions Trend |
Hindustan Unilever |
Mindshare India |
GOLD |
| C6 Best Use of Influencer Marketing |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Maybelline Newyork SuperStay Cation |
L'Oréal |
Communique Marketing Solutions |
BRONZE |
| 2 |
How Godrej leveraged Influencer Marketing and garnered 39k Interactions and 1,000+ Footfalls with the Khushiyon Ke Rakhwale campaign |
Godrej |
Influencer Network of India |
BRONZE |
| 3 |
TITAN STELLAR 2.0 LAUNCH |
Titan Company |
Ripple Links |
BRONZE |
| 4 |
Friends Without Benefits |
MakeMyTrip |
|
SILVER |
| 5 |
Too Yumm! Spicy & Icy Bhoot Chips - Yeh Spicy Hai Ki Icy Hai? |
Too Yumm! |
FCB Kinnect |
SILVER |
| 6 |
UPI Safety |
NPCI |
YAAP Digital |
SILVER |
| 7 |
Janaki Rammayya Gari Manavaralu |
Zee Telugu |
|
GOLD |
| D. Search & PPC Campaigns |
| D1 BEST SEO FOR WEBSITE/UNIVERSAL SEARCH RANKING AND SEM STRATEGY |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Targeted. Tactical. Triumphant. The 3% That Changed Everything. |
Axis Max Life Insurance |
Hiveminds - A unit of Madison |
BRONZE |
| 2 |
Connecting with India: How Ask Nestlé’s Integrated Search Strategy Wins with Vernacular Content |
Nestle India |
Zenith Media |
SILVER |
| 3 |
AI Overviews: Turning Disruption into Opportunity: How ITC Store Achieved 2.4x Growth in Organic Revenue |
ITC Store |
Performics India |
SILVER |
| 4 |
Kotak Life Increased their Clicks for ULIP Plans by 216% and Leads by 148% via SEO |
Kotak Mahindra Life Insurance Company |
Infidigit |
GOLD |
| D2 BEST PPC |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Flipkart Ads x Safari : Magnum Launch |
Flipkart Internet |
Flipkart Ads |
BRONZE |
| 2 |
The Cereal Code: Cracking Profitable Growth on Amazon |
Kellogg India |
Interactive Avenues |
SILVER |
| 3 |
Bisleri - Transition from Conversion Based to Value Based Bidding Campaign |
Bisleri International |
Pivotroots |
SILVER |
| 4 |
Numbers Don’t Lie, We Aim High – PPC That Helps You Multiply |
Policybazaar Insurance Brokers |
Influenceract |
SILVER |
| 5 |
Power of Paid marketing - How Godrej garnered INR 3.1 cr revenue on their D2C website using Search Engine Marketing |
Godrej |
Madison |
GOLD |
| E. Special Awards |
| E1 Best Integrated Media Campaign - Product/ Services |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
L’Oréal Absolut Repair Molecular Campaign |
L'Oréal |
Wavemaker x Teads |
BRONZE |
| 2 |
Karunadu Swada |
MTR Foods |
Wavemaker India |
BRONZE |
| 3 |
The ‘Ab Wait Nahi, Upgrade Karo campaign by TVS Credit |
TVS Credit |
|
BRONZE |
| 4 |
Thar ROXX Launch |
Mahindra & Mahindra |
Hansa Cequity |
SILVER |
| 5 |
Eon Vogue- Beautifying Indian Home Appliances with Nature-Inspired Designs |
Godrej Enterprises (Appliances Division) |
|
SILVER |
| 6 |
Transforming 1.9 Billion UltraTech Logos into 1.9 Billion Home Building Experts |
UltraTech |
Mindshare |
GOLD |
| E2 Best Integrated Media Campaign - Corporate |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Axis Bank Splash supported by Mirchi |
Axis Bank |
Mirchi |
BRONZE |
| 2 |
Crafting desire through education and emotional storytelling - An integrated media approach |
Natural Diamond council |
Wavemaker |
SILVER |
| 3 |
SBI Life Spell Bee in association with Mirchi - Season 14 |
SBI LIFE |
Mirchi (Entertainment Network India Limited) |
SILVER |
| 4 |
Transforming Narratives: How ABG Became a True Force for Good |
Aditya Birla Management Corporation |
Mindshare India |
GOLD |
| E3 Best Integrated Media Campaign - Social Cause |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Slam the Scams - CDSL X BigTrunk Communications |
CDSL IPF |
BigTrunk Communications |
BRONZE |
| 2 |
Oral Health Movement |
Colgate Palmolive India |
Wavemaker India |
BRONZE |
| 3 |
Tata Power Club Enerji EcoCrew |
Tata Power |
Rediffusion |
SILVER |
| 4 |
Drive Like A Lady |
Zurich Kotak General Insurance |
ibs fulcro |
SILVER |
| 5 |
#TakeTheFirstStep Be Sensitive To Oral Health |
Haleon |
Publicis X teads |
SILVER |
| 6 |
Dove Beauty Test Stops With Me |
Hindustan Unilever |
Mindshare India |
GOLD |
| E4 Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Mirchi Freshers |
Hero Moto Cop |
Mirchi (ENIL) |
BRONZE |
| 2 |
L'Oréal Professionnel - India's First Hair Styling Reality Series - Indian Hair Dressing Awards |
L'Oréal India |
Wavemaker India |
BRONZE |
| 3 |
Santoor – WPL Young Soch Diaries |
Wipro Consumer Care |
|
SILVER |
| 4 |
What Women Want with Kareena Kapoor Khan |
Dabur India |
ENIL (Mirchi) |
SILVER |
| 5 |
Style Meets Drive : NEXA at Lakme Fashion Week |
Maruti Suzuki |
Mindshare India |
SILVER |
| 6 |
Best Integrated Media Campaign - The Singleton |
DIAGEO India |
Enormous Brands LLP |
GOLD |
| E5 Most Effective Use of Digital Analytics |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Where Math Met Mattresses: Wakefit’s Winning Analytics Playbook |
Wakefit |
Hiveminds |
BRONZE |
| 2 |
PNB Housing’s Roshni |
PNB Housing Finance |
ReBid |
SILVER |
| 3 |
All New Portfolio Dashboard |
Nippon Life India Asset Managment |
|
SILVER |
| 4 |
Adobe Photoshop |
Adobe |
YAAP Digital Ltd. |
SILVER |
| 5 |
Colgate Visible White Purple: Revolutionizing Oral Care with Amazon Ads' Digital Innovation |
Colgate Palmolive |
Amazon Ads |
GOLD |
| E6 Best Media Campaign – Gender Parity |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Tanishq - Before She's A Superwoman, She's A Human |
Tanishq |
Hiveminds |
BRONZE |
| 2 |
#DifferenceMakers |
Runaya |
|
BRONZE |
| 3 |
Beta Stayfree Le Aana |
Kenvue |
DDB Mudra Group |
SILVER |
| 4 |
Hyundai X Man's World - The Drive Within |
Hyundai Motor India |
Havas Play |
SILVER |
| 5 |
Dove Beauty Test Stops With Me |
Hindustan Unilever |
Mindshare India |
GOLD |
| E7 Campaign with the Best ROI |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
HDFC BANK Pixel Credit Card |
HDFC BANK |
Laqshya Digitalabs |
BRONZE |
| 2 |
Kellogg's Muesli 12 in 1 - Flip the Funnel |
Kellogg's India |
Mindshare, WPP Media |
SILVER |
| 3 |
Moti - Making Traditions Trend |
Hindustan Unilever |
Mindshare India |
SILVER |
| 4 |
Celebrating Fool’s Quotient on April Fool’s Day |
Pernod Ricard India |
Wavemaker India |
GOLD |
| 5 |
“SUNDAY MAGGI MASTI” – Tailored Consumption Occasion on Q-Comm |
Nestle |
Zenith Media |
GOLD |
| E8 Best Digital Innovation |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
AMP Goal Planner |
Nippon India Mutual Fund |
Hansa Cequity |
BRONZE |
| 2 |
Enhancing Shopping Experience: Turning Digital Signals into Doorstep Success |
Raymond Lifestyle |
Madison Media |
BRONZE |
| 3 |
Mere Ghar ki Agni |
Tata Consumer Products |
Monks |
SILVER |
| 4 |
Scroll, Tap, Glow — with Rogan Badam Shirin |
Hamdard Laboratories |
Msix&Partners |
SILVER |
| 5 |
Generative AI, Interactive Storytelling, and Gangland Drama Equals Success for Mirzapur |
Amazon Prime Video |
Interactive Avenues |
GOLD |
| 6 |
Homecoming Campaign |
HSBC |
PHD Media |
GOLD |
| E9 Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Daawat Star in Your Dream Ad with Chef Sanjeev Kapoor |
LT Foods |
Interactive Avenues |
BRONZE |
| 2 |
boAt x Lyxel&Flamingo x mediasmart: Reaching Audiences Across Screens with Ranveer Singh |
boAt |
mediasmart x Lyxel&Flamingo |
BRONZE |
| 3 |
Mere Ghar ki Agni |
Tata Consumer Products |
Monks |
SILVER |
| 4 |
Royal Enfield Festive Acceleration |
Royal Enfield |
Omnicom Media Group |
SILVER |
| 5 |
Blue Star Garmi ki Chhutti - Summer Campaign 2024 |
Blue Star |
|
GOLD |
| 6 |
Where Math Met Mattresses: Wakefit’s Winning Analytics Playbook |
Wakefit |
Hiveminds |
GOLD |
| E10 Best use of AR or VR |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
IPL Snap Score- Look up to stay updated |
JioStar |
Wavemaker |
BRONZE |
| 2 |
Innovations Campaign |
Enamor |
Wavemaker India |
BRONZE |
| 3 |
Diwali Ka Fortune |
Fortune Foods (Adani Wilmar) |
Social Beat |
SILVER |
| 4 |
Flipkart Ads x Minute Maid : A Pulp-sating Success! |
Flipkart Internet Private Limited |
Flipkart Ads |
SILVER |
| 5 |
BBC Virtual Newsroom |
BBC News World Service India |
|
GOLD |
| 6 |
Britannia Nutrichoice: The Unbranded Ad |
Britannia Industries |
Mindshare India |
GOLD |
| E11 Best Use of Experiential Tech for Digital & Physical Experiences |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Generative AI, Interactive Storytelling, and Gangland Drama Equals Success for Mirzapur |
Amazon Prime Video |
Interactive Avenues |
BRONZE |
| 2 |
Indriya Jewellery - Dil Abhi Bhara Nahi |
Indriya Jewellery |
Mindshare |
BRONZE |
| 3 |
Transforming 1.9 Billion UltraTech Logos into 1.9 Billion Home Building Experts |
UltraTech |
Mindshare |
SILVER |
| 4 |
House of Gemini (Google Gemini) |
Google India |
Communique Marketing Solutions |
GOLD |
| 5 |
Cadbury Bournvita- DforDreams |
Mondelez India Foods |
Wavemaker |
GOLD |
| E12 Breakthrough Technology as Part of a Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
SWIFT's Phygital Confluence |
Maruti Suzuki |
Mindshare India |
BRONZE |
| 2 |
Saffola’s AI-Powered Step Up For Your Heart Challenge: Advancing Holistic Heart Health |
Marico |
Madison Media |
BRONZE |
| 3 |
Nutralite AI |
Nutralite |
Pepper Content |
SILVER |
| 4 |
Mahindra Tractors - AI-Powered Engagement |
Mahindra & Mahindra's Farm Equipment Sector |
Hansa Cequity |
GOLD |
| 5 |
AI Powered Hyperlocal Marketing |
Raymond |
ProManage |
GOLD |
| E13 Location-based or Proximity Marketing Campaign of the Year |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Driving Branch-Level Growth with Hyperlocal Capabilities |
Motilal Oswal Financial Services |
SingleInterface |
BRONZE |
| 2 |
88 East |
Tata Realty |
Laqshya Digitalabs |
BRONZE |
| 3 |
Glucon D- Right Here Right Now |
Zydus Wellness |
Wavemaker |
SILVER |
| 4 |
McCain Monsoon campaign |
McCain Foods India |
Dentsu X |
GOLD |
| 5 |
Glenfiddich x DDB mudra group x mediasmart: Targeting Premium Audiences with Precision |
Glenfiddich |
mediasmart x DDB mudra group |
GOLD |
| E14 Most Effective App for Consumer |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Transforming 1.9 Billion UltraTech Logos into 1.9 Billion Home Building Experts |
UltraTech |
Mindshare |
GOLD |
| E15 Best Omni-Channel Campaign Management & Marketing Automation |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
MG x IPG Mediabrands x mediasmart: Multi-Screen Strategy for EVs to Drive Maximum Impact |
Morris Garages |
mediasmart x IPG Mediabrands |
BRONZE |
| 2 |
Best Omni-Channel Campaign Management & Marketing Automation |
LuLu Hypermarket |
|
BRONZE |
| 3 |
Excellence in Consumer-Centric Omnichannel Strategy and Automation |
Maruti Suzuki India |
Mindshare |
SILVER |
| 4 |
Lloyd Washing Machine & Refrigerator Campaign |
Havells India |
Dentsu Communications India" |
GOLD |
| 5 |
Usain-ing the Game: Lightning Strikes in Quick Commerce! |
Mondelez India Foods |
Wavemaker India |
GOLD |
| E16 Best Data-Driven Marketing Strategy |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
When a legacy brand behaved like a start-up |
Kellanova |
Mindshare |
BRONZE |
| 2 |
DermaVidya x Netcore – MarTech-Driven Doctor Onboarding |
DermaVidya |
Netcore Cloud |
BRONZE |
| 3 |
IPL 2025 Impact Report for Equitas Bank |
Equitas Bank |
|
SILVER |
| 4 |
Airtel DTH Boosted activations by 110% & reduce CAC by 27% through Vernac festive ads |
Airtel |
Performics |
SILVER |
| 5 |
Smarter Tech, Stronger Results: Transforming Marketing Outcomes with AI & Automation |
Asian Paints |
Madison Media |
GOLD |
| 6 |
Castrol Auto Service: Empowering Garages, Unlocking Growth |
Castrol |
Mindshare India |
GOLD |
| E17 Best use of Native Advertising |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Motilal Oswal: Launch Amplification |
Motilal Oswal Financial Services |
3 Folks Media |
SILVER |
| 2 |
Dell’s Quiet Climb: Native Content That Ranked #1 |
Dell Technologies |
essencemediacom - a WPP Brand |
SILVER |
| 3 |
Big Fashion Festival |
Myntra India |
Wavemaker India |
GOLD |
| 4 |
THE FRIGHT SWIPE |
Jiostar |
Wavemaker |
GOLD |
| E18 Best Digital OOH Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Fateh Movie |
Shakti Sagar Production |
Devangi Outdoor Advertising |
BRONZE |
| 2 |
Society tea x Amazon Ads_On Box Campaign |
Society Tea |
Amazon Ads |
SILVER |
| 3 |
Audi Q8 2024 (Split screen DOOH) |
Audi India |
Omnicom Media Group |
GOLD |
| 4 |
Aap #BoodheHokeKyaBanoge |
Aditya Birla Capital |
Madison Media |
GOLD |
| E19 AI-Driven Marketing Innovator |
| S.NO. |
CAMPAIGN NAME |
|
BRAND ORGANISATION |
METAL |
| 1 |
Omnichannel Campaign with Geo Targeting |
Nidhi Rastogi |
Uniqlo |
GOLD |
| F. For Small Medium Business |
| F1 Best Benchmark Content / Branded Content |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Arata leveraged Amazon Ads to reposition a curly hair care brand to hair beauty brand while growing GMS by 2X |
Arata |
Amazon Ads |
BRONZE |
| 2 |
Dealing a Winning Hand on Shark Tank India |
PokerBaazi |
Wavemaker |
BRONZE |
| 3 |
Loop Earplugs' Data Driven advertising strategy to create a new category in India |
Loop |
Amazon Ads |
SILVER |
| 4 |
RENÉE used data driven insights to become #Rank1 in Eye Makeup category |
RENÉE Cosmetics Private Limited |
Amazon Ads |
GOLD |
| F3 Best Use of WAP /Html/ for Mobiles and Best App Developed- Products / Services / Corporate / Social/ Films / TV Shows / Entertainment/ Lifestyle / Gamir ng etc. |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Booking Engine |
Smaaash Entertainment |
Laqshya Digitalabs |
GOLD |
| F4 Best Use of Mobile to Drive Sales |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Mivi's growth story : Rewriting the audio playbook with a strong debut |
Mivi |
Amazon Ads |
BRONZE |
| 2 |
Stitching Success : Rising to Rank 1 in Formal Pants category using Analytics and Cross-Channel Marketing |
The Pant Project |
Amazon Ads |
SILVER |
| 3 |
MokkaFarms witnessed 44X sales increase & became #Rank2 Bestseller in Coffee Beans, within 8 months |
Mokka Farms |
Amazon Ads |
GOLD |
| F5 Best Use of Social Networks/ Social Media |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Sapno Wali Diwali |
L&T Finance |
Dentsu Creative |
BRONZE |
| 2 |
Digital Door for Okno Modhomes |
Digital Door |
Okno Modhomes |
SILVER |
| 3 |
Palettes of the Pind |
Punjab Grill |
Which Colour You Want |
GOLD |
| F6 Leveraging Social Media to boost brand ROI and engagement. |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
25th Anniversary of Partnership Between Mahindra & Mahindra Ltd and The Government of Gujarat |
Gromax Agri Equipment Ltd |
|
GOLD |
| F7 Most Effective Use of Digital Analytics |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Nasher Miles grew 2X through dedicated programmatic and search ads strategy on Amazon |
Nasher Miles |
Amazon Ads |
BRONZE |
| 2 |
Wellcore's Journey to becoming #Rank1 Brand in Creatine within 12 months |
Wellversed |
Amazon Ads |
SILVER |
| 3 |
Loop Earplugs' Data Driven advertising strategy to create a new category in India |
Loop |
Amazon Ads |
GOLD |
| F8 Best Digital Innovation |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Forbes India x Godrej Properties - Box Innovation |
Godrej Properties |
Madison India |
BRONZE |
| F9 Location-based or Proximity Marketing Campaign of the Year |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Launch of New Eno Chewy Bites Campaign | Zenith Media | Pulse by Xapads |
Zenith media |
Xapads Media |
BRONZE |
| 2 |
Muro Restaurant |
RUDRA HOSPITALITIES |
MPing |
SILVER |
| 3 |
Guiding Your Ugadi Celebrations with Maruti Suzuki Arena|| Group M || Xapads |
Group M |
Xapads Media |
GOLD |
| F11 Best PPC Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Inside's Ugaoo's growth story which elevated shopper experience |
Ugaoo |
Amazon Ads |
BRONZE |
| 2 |
Luxaderma captured the rising trend in Personal Care to drive 569% sales growth |
Luxaderme |
Amazon Ads |
SILVER |
| 3 |
Continental Coffee - Brewing Connections, Across Every Corner Of India |
Continental Coffee |
Hiveminds Innovative Market Solutions |
GOLD |
| F12 Best Search Engine Optimization Campaign |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Wrapping Gifts, Unwrapping 25x Growth! |
Botpresso |
|
GOLD |
| F13 Best Banners -Single/ Campaign, Rich Media with or without video |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
MokkaFarms witnessed 44X sales increase & became #Rank2 Bestseller in Coffee Beans, within 8 months |
Mokka Farms |
Amazon Ads |
BRONZE |
| 2 |
RENÉE used data driven insights to become #Rank1 in Eye Makeup category |
RENÉE Cosmetics |
Amazon Ads |
SILVER |
| 3 |
Flipkart Ads x Cuddles Diapers: 2x Sales Revenue in Two Months |
Flipkart Internet |
Flipkart Ads |
GOLD |
| 4 |
Inside's Ugaoo's growth story which elevated shopper experience |
Ugaoo |
Amazon Ads |
GOLD |
| G. For StartUps |
| G3 Best Social Enterprise |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Protecting People and Planet |
ENVIRONMENTAL PROTECTION SERVICE COMPANY (INDIA) |
ONEMIND MARTECH LLP |
GOLD |
| G4 BEST PPC |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Deconstruct leveraged Amazon Ads to grow by 17X in Sunscreen & Serum categories |
Deconstruct |
Amazon Ads |
GOLD |
| G5 Best Data-Driven Marketing Strategy |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
The FRIDO Effect: Building a INR 1000Mn Category from scratch |
Arcatron Mobility |
Amazon Ads |
BRONZE |
| 2 |
BestSeller India - End of Season Sale (EOSS) |
BestSeller India |
ReBid |
SILVER |
| 3 |
Stitching Success : Rising to Rank 1 in Formal Pants category using Analytics and Cross-Channel Marketing |
The Pant Project |
Amazon Ads |
GOLD |
| G6 Leveraging Social Media to boost brand ROI and engagement |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Super Dog |
Boggos |
Laqshya Digitalabs |
SILVER |
| 2 |
Caramel Coffee Launch Campaign |
Impulse Coffees |
Advertout Ventures |
GOLD |
| G7 Best Integrated Media Campaign - Product/ Services |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
HealthSense, leading D2C brand, gained >35% market share to became leading player across digital scales category |
YS BRANDS |
Amazon Ads |
GOLD |
| G8 Campaign with the Best ROI |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Deconstruct leveraged Amazon Ads to grow by 17X in Sunscreen & Serum categories |
Deconstruct |
Amazon Ads |
SILVER |
| 2 |
Stitching Success : Rising to Rank 1 in Formal Pants category using Analytics and Cross-Channel Marketing |
The Pant Project |
Amazon Ads |
GOLD |
| G9 Best Digital Innovation |
| S.NO. |
CAMPAIGN NAME |
BRAND ORGANISATION |
AGENCY |
METAL |
| 1 |
Enabling Content Led Growth |
Publive Mediatech |
|
GOLD |
| Excellency Awards |
| Influential Personality Of The Year |
Prajakta Koli |
Indian YouTuber and actress |
| IDMA Person of the year |
Prashant Pitti |
Co-founder- EaseMyTrip & Optimo |
| Best Advertiser on Mobile of the Year |
Hindustan Unilever Limited |
| Best Digital and Social Media Advertiser of the Year |
Mondelez India |
| Best Digital, Social Media & Mobile Media Agency of the Year |
Mindshare India |
