E. SPECIAL AWARDS
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E1. Best Integrated Media Campaign - Product/ Services
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E2. Best Integrated Media Campaign - Corporate
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E3. Best Integrated Media Campaign - Social Cause
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E4. Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events
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E4. Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events
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E5. Most Effective Use of Digital Analytics
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E6. Best Media Campaign – Gender Parity
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E6. Best Media Campaign – Gender Parity
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E7. Campaign with the Best ROI
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E7. Campaign with the Best ROI
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E8. Best Digital Innovation
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E9. Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation
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E9. Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation
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E10. Best use of AR or VR
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E11. Best Use of Experiential Tech for Digital & Physical Experiences
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E11. Best Use of Experiential Tech for Digital & Physical Experiences
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E12. Breakthrough Technology as Part of a Campaign
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E12. Breakthrough Technology as Part of a Campaign
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E13. Location-based or Proximity Marketing Campaign of the Year
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E13. Location-based or Proximity Marketing Campaign of the Year
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E14. Most Effective App for Consumer
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E15. Best Omni-Channel Campaign Management & Marketing Automation
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E16. Best Data-Driven Marketing Strategy
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E16. Best Data-Driven Marketing Strategy
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E17. Best use of Native Advertising
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E18. Best Digital OOH Campaign
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E18. Best Digital OOH Campaign
